Personal life LeBron James

james , heat teammate dwyane wade tape public service announcement united states first lady michelle obama in january 2014.

at december 31, 2011, party celebrating new year s eve , 27th birthday, james proposed savannah brinson, high school sweetheart. accepted , 2 married on september 14, 2013 in san diego. together, have 3 children: lebron james jr. (b. 2004), bryce maximus james (b. 2007), , zhuri james (b. 2014). during tenure heat, james resided in coconut grove, affluent miami neighborhood, bought $9 million three-story mansion overlooking biscayne bay. in november 2015, james bought 9,350 square-foot east coast–style mansion in brentwood, los angeles $21 million.

james active supporter of boys & girls club of america, children s defense fund, , onexone. has own charity foundation, lebron james family foundation, based in akron. since 2005, foundation has held annual bike-a-thon in akron raise money various causes. in 2015, james announced partnership university of akron provide scholarships many 2,300 children beginning in 2021. in 2016, donated $2.5 million smithsonian national museum of african american history , culture support exhibit muhammad ali. in 2017, received j. walter kennedy citizenship award nba outstanding service , dedication community .

business interests

james represented agent rich paul of klutch sports. first agent aaron goodwin, whom left in 2005 leon rose. rose joined creative artists agency (caa) in 2007, , worked fellow caa agent henry thomas, represented dwyane wade , chris bosh, bring james miami in 2010. james left caa paul in 2012. james, paul, maverick carter, , randy mims—all childhood friends—formed agent , sports-marketing company lrmr after james left goodwin. lrmr handles james s marketing, including marketing of decision, criticized.

throughout career, james has taken unique approach playing contracts, opting sign shorter term deals in order maximize earnings potential , flexibility; example, in 2006, , cavaliers negotiated three-year, $60 million contract extension instead of four-year maximum allotted him option of seeking new contract worth more money unrestricted free agent following 2010 season. move allowed james, dwyane wade, , chris bosh sign heat together. during second stint in cleveland, began opting out , re-signing on new contracts after each season in order take advantage of higher salaries resulting nba s rising salary cap. in 2016, signed cavaliers on three-year deal, becoming highest-paid player in league first time in career.

james has been recipient of numerous endorsement contracts; of companies business audemars piguet, coca-cola, dunkin brands, mcdonald s, nike, state farm, , samsung. coming out of high school, target of three-way bidding war among nike, reebok, , adidas, signing nike approximately $90 million. signature shoes have performed nike. in 2011, fenway sports group became sole global marketer of rights, , part of deal, granted minority stake in english premier league football club liverpool fc, has claimed support for. result of james s endorsement money , nba salary, has been listed 1 of world s highest-paid athletes. in 2013, surpassed kobe bryant highest paid basketball player in world, earnings of $56.5 million. in 2014, james realized profit of more $30 million part of apple s acquisition of beats electronics; had struck deal small stake in company @ inception in exchange promoting headphones. in 2015, ranked sixth highest earning sportsperson, , third highest in 2016 (after cristiano ronaldo , lionel messi). james has stated own nba team in future, albeit in hands-off capacity.

james , comedian jimmy kimmel co-hosted 2007 espy awards. in other comedic pursuits, hosted 33rd-season premiere of saturday night live. has tried hand @ acting, appearing in cameo role on hbo series entourage. in 2015, played himself in judd apatow film trainwreck, receiving positive reviews performance. same year, james s digital video company, uninterrupted, raised $15.8 million warner bros. entertainment , turner sports expand company s efforts bring athlete-created content fans. hosted on bleacher report , used several other athletes including new england patriots tight end rob gronkowski , seattle seahawks cornerback richard sherman.

along business partner maverick carter, james owns production company springhill entertainment, first work lions gate documentary more game, released in 2009 , chronicling james s high school years. series produced springhill include disney xd sports documentaries becoming, starz sitcom survivor s remorse, , animated web series lebrons. in 2016, cnbc aired unscripted series hosted james called cleveland hustles, 4 up-and-coming northern ohio entrepreneurs financed on condition of revitalizing neighborhood in cleveland. in 2017 toronto international film festival, 60-minute vince carter documentary entitled carter effect executive produced james , maverick carter along rapper drake , future prince.

public image

james considered many people–including fellow players–to face of nba . opinions have yielded significant influence on important league decisions; example, in 2014 asked commissioner adam silver increase duration of all-star break, , request granted following season. on february 13, 2015, james elected first vice president of national basketball players association (nbpa).

throughout career, james has been ranked forbes 1 of world s influential athletes, , in 2017, listed time 1 of 100 influential people in world. during first stint cavaliers, adored local fans, sherwin-williams displaying giant nike-produced banner of james on world headquarters. despite affection james, cleveland fans , critics annoyed when attended cleveland indians baseball games versus new york yankees sporting yankees hat. following actions during 2010 free agency period and, more specifically, decision, listed 1 of world s disliked athletes. 2013, image had recovered , reported espn popular player in nba second time in career. in 2014, named popular male athlete in america harris poll. has led league in jersey sales 6 times.

in march 2008, james became first black man—and third man overall after richard gere , george clooney—to appear on cover of vogue, posing gisele bündchen. sports bloggers , columnists considered cover offensive, describing demeanor of james , holding bündchen reference classic imagery of movie monster king kong, dark savage capturing light-skinned love interest.

throughout career, james has taken stances on controversial issues. on several occasions, mentioned feeling of obligation effect change using status. include war in darfur, trayvon martin case, now-former nba owner donald sterling s racist comments in 2014, michael brown verdict, , death of eric garner. following racist incident @ los angeles home in 2017, james stated, being black in america tough. got long way go society , african americans until feel equal in america. later on same year, in aftermath of 2017 unite right rally in charlottesville, virginia, james questioned president donald trump s make america great again slogan stating s sad s going on in charlottesville. direction our country heading? make america great again huh? said , our youth deserve better!!

in june 2008, james donated $20,000 committee elect democratic presidential nominee barack obama. later year, james gathered 20,000 people @ quicken loans arena viewing of obama s 30-minute american stories, american solutions television advertisement. ad shown on large screen above stage, jay-z later held free concert. james later publicly endorsed hillary clinton in 2016 presidential election.